For a successful campaign one have to learn his / her requirements, not to adulate them, but somewhat in flexible way. But the above way has been misunderstood, as firms often let their employees to cram their policies, especially one can notice when one received a call regarding subscription of mobile plans or investment etc. Isn’t it irritating……..me too have same version. Same theme can be applied to the SEO activities; an unplanned creates irritation and even razes whole expenditure.
Some points to review
- If you want to be success, think like your customer. So outline how you can fulfill their requirements at what cost.
- Checking out the latest trends in market.
- Product requirement in the market. If you are selling your product of specific field, age groups try to adapt their language usage. ( Especially for eCommerce site)
- Prepare the demographic of your customer
If one is concern to provide IT Enabled Services or back office support services there are some points to review.
- Check out the potential field where you can deliver your services.
- Do your client’s requirements meet for firm infrastructure?
- Where do they live and which language they speak?
So prepare a report and hand it over to the SEO project manager, by your analysis he could assume your business goals and give an idea of keyword research, which could be implemented on the site where he think it could fit to your business needs.
Another important point is to prepare for restructuring beforehand, and if you successfully succeed earlier. It also been notice, with success in business owner often try their hand in other service or indulge themselves to sell over other product, which is uprising in the market. So you have analyze what could be if you switch to options in this sense restructuring of website could be a headache.